Cycle News Staff | April 16, 2023
MotoDoffo Wines, a division of premier Temecula Valley winery Doffo Winery, has announced that motorsports photographer Sara Liberte is the featured label artist for this year’s series of wines. This marks the sixth year that Doffo Winery has collaborated with a motorsports-focused artist to develop label designs.
The following is a press release from MotoDoffo Wines…
Temecula, CA – (April 2023) – MotoDoffo Wines, a division of premier Temecula Valley winery Doffo Winery, has announced renowned motorsports photographer Sara Liberte as the featured label artist for this year’s series of wines. This marks the sixth year that Doffo Winery has collaborated with a motorsports-focused artist to develop label designs, and Liberte’s stunning photographs were chosen to celebrate American V-twin motorcycles and their riders.
“We are really excited about this year’s MotoDoffo Wine series!” said Doffo Winery Winemaker and CEO, Damian Doffo. “Our aim was to pay tribute to the American V-Twin and the millions of Americans who ride these motorcycles. Sara has been immersed in this world for many years and we are excited to showcase some of her best work capturing riders in motion around the famous Sturgis Rally.”
This series will feature five wines to be released throughout 2023. The first in the series, the 2020 vintage MotoDoffo Super Tinto, is labeled with one of Sara’s photos depicting a custom V-twin motorcycle shot in the Badlands of South Dakota. The Super Tinto is a red wine blend of Malbec, Cabernet Sauvignon and Zinfandel and is beloved for its versatility and depth of character. The remaining wines will be released in coming months, culminating with the Royal Tinto blend due out in September.
“It is such an honor to be featured on this year’s MotoDoffo wine labels!” Sara Liberte said. “A visit to Doffo Winery is much like riding a motorcycle—it’s a thrilling escape that allows you to disappear from the crowds, be welcomed like family, and soak up the vineyard’s aromas, tastes and sights of the rolling hills. It has been so much fun to work with the creative Doffo family on this series and create a lineup of wine labels that truly speaks to their motto ‘Wine Art Moto’.”
The 2020 MotoDoffo Super Tinto is currently available for purchase online at shop.doffowines.com and at Doffo Winery, located in Temecula, California.
For more information about MotoDoffo wines, lifestyle apparel and motorcycle collection, visit www.motodoffo.com.
About MotoDoffo Wines:
What began with founder Marcelo Doffo’s vintage motorcycle collection has evolved into a line of moto-inspired wines and lifestyle apparel located at Doffo Winery in Temecula, California. MotoDoffo Wines produces limited quantities of several unique wine blends throughout the year, with MotoDoffo Wine Club members receiving priority access and special pricing. Each year, MotoDoffo curates original artwork from a motorsports-focused artist to feature on their iconic wine labels, bringing together the Doffo Family’s passions for wine, art and moto. Tastings and tours are available at the winery, where guests can also see some stunning examples of rare and unique motorcycles and scooters from the Doffo Family’s collection.
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